
NBA Draft Campaign
NBA 2021 DRAFT CAMPAIGN
Art direction for web, social, and email for the 12 NBA Team Stores, for the Draft Hat launch. The goal for this task was to promote the 2021 Draft Hats for the upcoming NBA Draft. By showing the multiple views of the hats and a detail shot, we were able to give the consumer a more in depth view of the product as well as getting them excited for Draft Night.




